The Overview
Portsmouth-based contractor delivering building services and facilities management across Hampshire. Multiple trade accreditations, local authority, commercial, and residential clients.
The Challenge
Content-heavy site marketing to multiple buyer types (landlords, facilities managers, local authorities), ranking for location-specific terms across Hampshire, and building credibility through real case studies.
The Solution
30+ page content site separating building services and FM into distinct service trees. 8 location pages for local SEO. Case studies hub with Butlins, Portsmouth kitchen, and Portsmouth Academy projects.
The Result
30+ unique pages. 8 area pages for Hampshire-wide SEO. Real project case studies with full detail. Dual service tree cleanly separates buyers.